Abstract:
To say that being an academic librarian is extremely rewarding and satisfying would be true. To assert that it can be, on a daily basis, both challenging and frustrating is also true though, paradoxically so. There are myriad reasons teaching information literacy is often difficult; yet there seems to be little ongoing recognition of this fact, much less support in the face of it. Like the Energizer Bunny, we just keep going. Perhaps this is because the emergence of the information literacy model as mandate was a hard-won focal point for librarians in educational settings.